IRCOContent Marketing

IRCO GIF
Client:
IRCO
Services:
Content Marketing
Time:
1 Week
Category:
Design

The Challenge

Irco has delivered post-harvest solutions for over 20 years, specializing in the nationwide distribution of spare parts, packing materials, and hardware. Its products support key industries such as agribusiness, aquaculture, livestock, food processing, and manufacturing.

The main challenge was to define a cohesive visual identity that aligned with Irco Comercial's established look and feel. The objective was to create a content style that felt modern and clean while remaining instantly recognizable across all social media platforms. This required developing a visual strategy that balanced brand consistency with versatility across product categories.

IRCO work image 1

The Solution

The solution was to craft a modern, clean visual identity rooted in Irco's existing brand colors and industrial tone. Key design elements—such as bold typography, structured layouts, and product-focused imagery—were used to ensure clarity and consistency. Each piece was designed to feel uniquely Irco, enhancing recognition while remaining adaptable to different content types and product lines.

IRCO work image 1
Logo variations
Brand guidelines
Brand guidelines
Brand guidelines